As we know, 2020 was a year that has made us realize to take our health seriously. After the COVID-19 pandemic, people have become more health-conscious than ever. Before the pandemic, healthcare has lingered behind many other industries in the adoption of digital solutions.
With the pandemic’s aftereffects, many people are unwilling or unable to leave their homes for critical healthcare services. This has resulted in the rapid adoption of many of these digital health technologies. People have plenty of healthy choices which they can make to keep themselves healthy.
As per Global Market Insights, the growing number of COVID-19 cases globally has increased the adoption of digital health technologies, and it is set to grow at 28.5% CAGR by 2026.
What exactly is digital health? Let’s find out!
What Is Digital Health?
Digital health enables you to track, manage, and enhance your health and care environments, leading to greater self-confidence and improved health outcomes.
What makes it even more interesting is that digital health solutions aim to benefit both patients and doctors. It focuses on preventing diseases, helping patients monitor, managing chronic conditions, lowering healthcare provision cost, and making medicine more simple to individual needs.
Not only can digital health enhance our lives, but it also decreases the total cost of a person’s healthcare over their lifetime.
5 Digital Health Trends You Must Know About
Telemedicine is a tool that makes healthcare more convenient and cheap. Besides, it promotes patient engagement. With telemedicine, patients who live in rural areas who struggle to access a physician can now reach them digitally.
Using telemedicine software, patients can see a doctor for diagnosis without waiting for an appointment. For instance, a patient can consult about what diet to follow to lose weight on a phone call, video call, or via text messages.
Telemedicine is somehow a slow adoption technology, but it has the potential to outshine in the future. However, advanced technology and healthcare innovation have greatly expanded its usability. Additionally, the tech-savvy population’s demand has forced its rapid adoption owing to its comfort and intelligent features.
2. Personalized & Preventive Care
Medical care tailored to the individual user is also on the rise, something that telehealth affords more than traditional health services.
It enables women to track their menstruation cycle whereas manages their health using AI-based predictions and 24/7 chat support. As the COVID-19 pandemic has mostly stopped in-person check-ups, the need for personalization in preventative care is growing.
3. Rise in Vegan Diets
In the past few years, vegan products have overtaken animal-based products, and 70% of the world’s population is vegan. With the high demand for vegan food, the availability has also increased to over 250%.
Social media and digital platforms have helped people understand more about where their food comes from, what ingredients it consists of, whether it is suitable for their health conditions, and much more. By combining this trend with health and fitness awareness, we see a rapid increase in the number of people adopting plant-based diets.
4. Consumerization of Healthcare
Today, healthcare is rapidly becoming more consumer-oriented. It helps people monitor a host of health functions, from home delivery of prescription-based medication to wearable electronics like fitness bands.
As people are now more concerned about their health and fitness, these digital devices have become a part of the new normal. When patients can’t visit physical healthcare to get treatment, digital health solutions come to the rescue. At the same time, people realize that they have to be in charge of their care in tough times.
5. Artificial Intelligence
When we talk about the upcoming trends in the digital healthcare industry, how can we miss out on artificial intelligence (AI)? It is more than just a digital transformation course in the healthcare industry. AI portrays the type of medical discovery, and industry players are keen to invest millions for.
According to Business Wire, the healthcare AI-powered tools market is expected to exceed $34 billion by 2025, which means this technology will grow in almost all industry aspects.
For most patients, AI in medicine leads to mind Japanese nurse robots. Chatbots and virtual health assistants are other AI-based technology that patients are becoming familiar with. Chatbots can fill several roles, from customer service representatives to indicative tools and even therapists.
To sum it up, along with the growing trends in the digital healthcare industry, organizations should ensure that their purposes and mission statements follow improved patient care, daily workflow solutions for physicians, and maintaining the highest regard to privacy and security regulations.
It might be challenging initially, but it can be a rewarding and potentially life-saving one as well.