Write for Us – Digital Health Events Calendar – This Week In Digital Health

Here at This Week in Digital Health, we are always looking for new contributors; if you are a budding or even an experienced writer looking for somewhere on the web to showcase your work, then why not give us a try? Also, if you have an article of interest to TWIDH‘s Community, we want to hear about it.

Write for Us – Digital Health Events Calendar – This Week In Digital Health

 

Write for Us – Write for Us – Digital Health Events Calendar – Guest Post Healthcare

A Few Reasons To Blog For Us

  • Get free Exposure for your website or blog.
  • Be a part of our growing community.
  • Share your experiences with the European Digital Health Community.

What we are looking for

Op-eds. Columns. Great ideas for improving the health care system. Pitches for healthcare-focused startups and businesses.Write-ups of original research. Reviews of new healthcare products and startups. Data-driven analysis of health care trends. Policy proposals.

Please email us a copy of your piece as a Word attachment. No phone calls, please!

What Do You Get in Return?

For contributing to our blog, you get several perks . . . primarily, you get Exposure!

  • Credit for all posts they make and a link to their website from the top of the post.
  • A bio, profile, image, and link to their website are below all of their articles.
  • Weekly to bi-weekly promotions of their articles on the TWIDH Newsletter

Whether you’re looking to build yourself a name in the business or want to bring added interest and traffic to your blog, this is a great opportunity!

Guidelines

  • We want to help promote you as the author of your article and provide an opportunity to include a byline/signature on your posts. This may not be used as ad space. We’re looking for you to let people know who you are and what you do in TWIDH’s Community.
  • The minimum word count is 500.
  • Authors will be entitled to a bio, including site links, below their articles. In addition, we allow up to 3 do-follow links, but they may not be affiliate links; they point to junk sites solely designed to promote affiliate links, MLM sites, or adult content.
  • We do not charge for article publication or pay for content submitted.
  • All articles are to be used once and only once. You may not reproduce the article on your blog or any other article website. Doing so detracts from the blog but having multiple copies of the same article creates a duplicate content issue.
  • Authors may not link to their blogs in the articles. If you’re referencing news or articles from other bloggers, you must attribute your sources, but we will not allow links back to your blogs. This rule eliminates the creation of fluff posts solely intending to promote another site.
  • Images included in your posts must not be larger than 550 pixels. Additionally, any images must be original or from the public domain. You are expected to attribute the images that you use properly. Please submit any images as attachments.
  • Authors must follow copyright laws and not infringe on others’ rights. This means no stealing of others’ articles or other works.
  • Submissions become the property of TWIDH; however, you will be credited for your work unless you ask to remain anonymous.
  • We reserve the right to decline the publication of any post, article, or comment deemed inappropriate.
  • We reserve the right to edit your articles for editorial reasons, including modifying grammar, spelling, and style.

It is your responsibility to proofread your articles before submitting them to us.

NOTE: You must agree to all the above conditions by agreeing to contribute to this blog.

How Do I Get Started?

You can email your articles to twidh@thisweekindigitalhealth.com.


This Week in Digital Health Europe

Exploring the innovations shaping Digital Health and Value Care. Articles | Podcasts | News | Videos & More

This Week in Digital Health offers actionable insights to healthcare providers, payors, and pharma companies for better care outcomes and patient experiences, from commercial excellence to faster clinical trials.

JOBS IN DIGITAL HEALTH

SUBSCRIBE TO THIS WEEK IN DIGITAL HEALTH

This Week in Digital Health (TWIDH) supports companies, organizations, and healthcare providers in Europe and worldwide with Digital Media services to develop their business in the EU and beyond.

The TWIDH team contacts healthcare providers and health authorities across the EU. In addition, the TWIDH team speaks multiple languages.

At This Week in Digital Health, we are always looking for new contributors; if you are a budding or even an experienced writer looking for somewhere on the web to showcase your work, why not give us a try? Also, if you have an article of interest to TWIDH‘s Community, we want to hear about it.

Whether you’re looking to build yourself a name in the business or want to bring added interest and traffic to your blog, this is a great opportunity!

TWIDH connects the dots between the different digital health actors to improve healthcare and the patient experience through innovation. We offer strategic and execution support, mentoring, and coaching to help startups scale up and corporate companies expand their digital activities and collaborate effectively with innovative companies. Find out more about all the services.

Get in touch to chat and discuss how TWIDH can help you quickly.


Digital Media Services for Digital Health

HOW CAN TWIDH BENEFIT YOUR BUSINESS?

This Week in Digital Health (TWIDH) supports companies, organizations, and healthcare providers in Europe and worldwide with Digital Media services to develop their business in the EU and beyond.

The TWIDH team contacts healthcare providers and health authorities across EU countries. In addition, the TWIDH team speaks multiple languages.

JOIN US ON LINKEDIN

BUSINESS SERVICES

We begin by listening and taking time to fully understand your company’s products/services and business needs.

Digital Media Services for Digital Health

Develop Digital Marketing Material

Marketing collateral supports and builds your brand. Well-designed and well-written materials will make your brand stand out from the competition and make it widely visible. The key to success is ensuring that your brand is consistent across all mediums.

Company Profile/Equipment Videos

A video is a powerful tool for engaging customers, making the buying journey much smoother. In addition, video can help increase brand awareness, buy-in, trust, and conversions.

Website

The website should be managed and updated; inquiries should be routed appropriately. It should be easy to communicate with the company via a website, such as a chatbot. Develop a related “Google My Business” page to increase search visibility.

Develop an Online presence.

Should include a mission statement, about us, contact, testimonials, product statements, whitepapers, and curated industry content.

  • Company Profile for Business Development and Recruitment
  • Develop Sales Sheets / Product Sheets
  • Case Studies
  • Integrate with social channels and email marketing
  • Collect testimonials highlight the user-experience

Social Media

Develop a social media strategy to develop brand awareness, lead generation, and customer experience around LinkedIn.

The CEO’s and the company’s social media accounts should be managed and updated daily. In addition, employees are encouraged to like and share BRC content within their professional networks. Additional content sources can come from the curation of industry-related news and events.

LinkedIn premium targets specific demographics to ensure the messaging reaches a pre-identified target audience.

A targeted demographic (C-level folks in construction-related companies, for example) is identified and then tracked through a CRM tool to understand the conversion from interest, proposal, and customer. These digital marketing efforts would be coordinated with existing sales and marketing efforts.

These efforts drive the reader to sign up for the company’s newsletter.

Newsletter

The newsletter should maintain an 80/20 ratio between useful content and promotions. We want to transition them from a social media contact to an email subscriber for better control. Social platforms limit who sees messages and generally have a penetration rate of less than 2%, while successful email campaigns realize 20% success rates.

Send personalized messages to targeted prospects – email marketing makes it easy to target audiences with relevant content delivered directly to their inbox.

Email marketing accounts for approximately 23% of sales, rendering it one of the most effective marketing channels at your disposal. Like personalized ads and landing pages, customized emails can greatly impact your bottom line.

Newsletter campaigns should be delivered weekly following the 80/20 rule.

Content Development

  • Whitepapers
  • Articles
  • Blogs
  • Video
  • Press Releases
  • Job Postings

Develop unique content for omnichannel marketing – Videos, podcasts, articles, whitepapers, etc.

Whitepapers are based on case studies and research, whereas articles are opinion or marketing pieces.

The article is based on identified keywords and special promotions. For example, a whitepaper that focuses on the cost benefits of BRC’s Pile Milling Heads. The white paper can then be developed into company collateral, videos, PowerPoint, SlideShare, webinars, and conference presentations. The goal is to turn a single piece of content into multiple mediums to share on various platforms.

White papers are also posted on the website and shared on social media. Snippets and summaries are turned into blog posts – usually 2-3 per white paper. For additional Exposure, paid posting on LinkedIn would increase visibility.

Develop metrics to measure efforts and ROI

As the process begins to mature and is tested, underlying metrics should be developed to increase conversion and drive the marketing efforts’ ROI. As a rule, digital marketing budgets should be between 5-10% of revenues.

Write for Us – Digital Health Events Calendar – This Week In Digital Health

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Guest Post Healthcare